Protecting Your Business Using a Verified Twitter Account
Recently, Twitter announced plans to make verified accounts more accessible, allowing more users to apply for verification rather than relying solely on Twitter’s selection. This change benefits public figures and major companies, enabling them to prove their authenticity, particularly when targeted by impersonation.
In an earlier announcement, Twitter stated: “We approve account types maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business and other key interest areas.” If you believe your account is of public interest and should be verified, this article outlines information about submitting a request.
Protecting Your Business Using a Verified Twitter Account
Having the iconic blue tick next to your name can set you apart from competitors, acting as a ‘badge of trust’ between you and your audience. This enhances your reputation, showcasing professionalism and a serious commitment to your field. The social recognition associated with being verified on Twitter can be highly beneficial for your brand.
What Do I Need for My Application?
To submit a request for verification, you will need the following:
- A phone number linked to your account.
- A verified email address.
- A complete profile, including:
- A profile photo.
- A header photo.
- A detailed bio.
- A birthday (for personal accounts).
- A minimum of two websites that support your identity.
- Public tweets (your tweets must not be protected).
The next step involves writing a compelling request explaining why your account should be verified and how verification will benefit your business or personal brand. You have up to 500 characters to make your case, so ensure your message is concise and impactful. Highlight why verification is important for your business and how it will enhance your credibility.
Need Help Verifying Your Account?
If you need support with the verification process or advice on how to improve your application, contact The Last Hurdle’s social media specialists. Call us on 01604 654545 or email hello@thelasthurdle.co.uk.
