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Changes Made to Google’s Webmaster Guidelines A few quiet changes have been happening over at Google this month, specifically within the Webmaster Guidelines. Unlike the speculation that surrounded the recent changes to Google’s core algorithm, these updates have slipped under the radar, but they are still important for anyone managing a website. Changes to Google’s[…]
Our Facebook Success Story In 2015 Facebook compiled a ‘ Facebook Success Story’ about Business Development Specialists, The Last Hurdle and how they have grown their business through Facebook. In this interview, Jules White the founder of The Last Hurdle explains to Facebook how the business has grown and will continue to grow through their[…]
Social Media User Statistics in the UK Did you know that there are now over 2 billion active social media accounts across the world? It’s that time of year again when we take a close look at Social Media User Statistics in the UK for the last 12 months. For business owners trying to get more[…]
Automating Your Business A Balanced Approach There are certain aspects of running a business that many of us would love to automate and there are plenty of tools out there to help do just that. However, some SMEs, perhaps pressed for time or seeking a quick fix, often see automation as a means to an[…]
Google Explains What it Means to be Core Over the past few weeks, there’s been plenty of chatter surrounding Google’s announcement that Panda is now part of its core algorithm. While this initially caused quite a stir, Google has been quick to clarify what this really means, explaining that it’s not the major change many[…]
20 Business Resolutions for 2016 It’s that time of year again—new year, new start! Many of us make personal resolutions, but what about for our businesses? Of course, we set goals and targets, but what about all the smaller improvements that could make a big difference? I’ve decided to combine New Year Resolutions with Business[…]
New Penguin 4 Algorithm Launch Imminent Google’s Webmaster Trends Analyst, Gary Illyes, stated on Twitter this week that the much-anticipated Penguin algorithm update is expected to roll out within weeks. This tweet followed a period of growing speculation on social media, as website owners had noticed significant fluctuations in Google rankings. While Google frequently makes[…]
Joined-Up Business Development for 2016 As we progress through the new year, you might be thinking about what lies ahead for your company in 2016. For SMEs, taking a step back to assess the business’s vital signs every so often is a sensible move. You may have done well in 2015, but how can you[…]
Getting the Most from Professional Headshots We’ve all been there. The boss announces a photographer is coming in to take new headshots and the apprehension is immediate. Many of us dread having our photo taken, especially when told to ‘smile’ on command. These days, the dreaded headshot doesn’t just sit on the office noticeboard; it[…]
The New Look Google+ Google+ has undergone a significant revamp, with a new, more mobile-friendly platform focusing on Communities and Collections. The platform’s developers have been busy gathering user feedback, visiting people and businesses to find out exactly what they want from Google+. Compared to social media giants like Facebook and Twitter, Google’s attempt to[…]
