The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

Author : JulesWh

Understanding Fetch as Google

Understanding Fetch as Google Fetch as Google is a powerful tool within Google Search Console (previously known as Webmaster Tools) that helps website owners identify and resolve issues affecting their site’s visibility and ranking. This tool enables you to test how Google’s crawlers view and interact with either specific URLs or your entire site, for[…]

Know the Meaning Behind Website Data

Know the Meaning Behind Website Data With tools like Google Analytics, Google Search Console, and insights from SEO software like SEMRush, we have an abundance of website data at our fingertips. But knowing how to interpret and apply this data makes all the difference between simply having information and using it to drive your business[…]

The Importance of Keyword Research

The Importance of Keyword Research In this post we highlight why regular keyword research is essential for your website’s success. At a minimum, keyword research should be conducted when your website is first built and ideally, reviewed regularly. Recently, while conducting a competitor analysis for a client, I noticed a local competitor’s URL structure: /services/corporate/.[…]

Is Facebook for Business a Waste of Time?

Is Facebook for Business a Waste of Time? With all the changes Facebook has made over the years, particularly the algorithm updates in 2018, some businesses have started to question whether Facebook for Business is still worthwhile. Recent updates appear to favour content from friends and family over that of businesses and many digital marketing[…]

Google Search Console

Google Search Console Google Search Console, previously known as Webmaster Tools, is one of the most valuable but underused tools in the Google toolkit. Initially designed to help web developers and SEO experts monitor site performance, Google has gradually added an array of powerful features that offer deep insights into your website’s search data and[…]

Google to Flag HTTP as Unsecure from July

Google to Flag HTTP as Unsecure from July For several years, Google has been encouraging businesses, developers and organisations to make their websites more secure. As of July 2018, Google is taking things a step further by flagging all HTTP sites as ‘Not Secure’ on their popular Chrome browser. This is a significant shift, which[…]

Facebook Did Not Sell Your Data

Facebook Did Not Sell Your Data Facebook and the Cambridge Analytica scandal has been big news around the world in recent months, culminating in CEO Mark Zuckerburg appearing before a Senate Committee to answer some pretty searching questions. Many ‘experts’ have been quick to condemn Facebook and put the blame firmly at the feet of[…]

Social Media User Stats in the UK 2017

Social Media User Stats in the UK 2017 By the end of the decade, it’s expected that nearly 3 billion people will be using social media in one form or another. Whether you’re a Facebook aficionado, a Snapchat enthusiast or prefer the professional edge of LinkedIn, there’s no denying that these platforms provide businesses with[…]

Tips for Using Video on Social Media

Tips for Using Video on Social Media In recent years, video has become a crucial part of social media marketing for businesses of all sizes. With user-friendly online video editing services and the powerful cameras built into most smartphones, there is an abundance of opportunities to create engaging and imaginative video content. Businesses can upload[…]

Facebook Messenger Ads

Facebook Messenger Ads With over 2 billion active users globally, Facebook continues to be a vital platform for businesses of all sizes. If you still believe that Facebook is only effective for B2C marketing, it’s time to reconsider. Facebook Messenger Ads have revolutionised how businesses can connect with potential customers through direct communication, offering significant[…]

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