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Posting Jobs to Facebook For many years, LinkedIn has been the go-to social network for advertising job vacancies. As a platform focused on professional networking, it makes perfect sense to post job adverts there. However, Facebook, known more for its social and community aspects, is making waves in the recruitment world with its own job[…]
Google Inside Premises Google Street View, first launched in the US in 2007, revolutionised how we plan trips by allowing users to see their destinations before even leaving home. With the addition of Google Inside Premises Mapping, the experience has evolved further, enabling users to explore a bar, hotel or restaurant before booking, tour a[…]
Social Media Image Sizes When using social media, one of the key considerations should be the images you intend to use. Increasingly, customers check social media profiles before visiting company websites, making your social media page often the first impression people get of your business. It is essential to select images that accurately represent your[…]
The Social Element of Social Media Social media has become an integral part of our daily lives. According to research by the Daily Mail, people check their Facebook accounts on average 14 times a day, while other studies suggest that teenagers may look at their social accounts up to 100 times a day. It’s clear[…]
Successful Facebook Adverts At the Northamptonshire Chamber of Commerce Exhibition last year, I had the privilege of presenting one of the hour-long seminar slots. I chose to share insights on running Successful Facebook Adverts, a topic that was well-received by attendees. To provide even more value, I’ve condensed the key points of that seminar into[…]
Case Study – The Belmont Hotel At The Last Hurdle, we pride ourselves on delivering bespoke Social Media Marketing solutions. This approach means we fully immerse ourselves in our clients’ businesses to boost their exposure, generate leads or attract more customers. One of our standout clients is The Belmont Hotel, an independent, family-owned hotel situated[…]
Is “Fake News” News? In recent months, the term “Fake News” has been at the centre of much debate, especially in the context of Brexit, the American Election and various other global events. But is fake news truly a new phenomenon? Not really. British tabloids have long been associated with sensationalist stories and social media[…]
Introducing Workplace by Facebook As many of you will have gathered from previous articles, I am an enthusiastic advocate of using Facebook for business. With the launch of Workplace, this enthusiasm has reached new heights. What is Workplace by Facebook? Most people are familiar with the origins of Facebook, which began as an internal communication[…]
Something for Free? There Should Be No Such Thing! We all love a bargain. It’s human nature to be drawn to discounts, sales and, best of all, freebies. I’m the first to join a queue when there’s a discount on my favourite products! But when you’re a small business owner, you’ll no doubt encounter those[…]
Adding a Services Section to Your Facebook Business Page If you’re using social media to market your business, chances are you already have a Facebook Business Page. It’s essential that your page clearly presents all key information about your business, including the services or products you offer. The ‘Services’ tab on Facebook is a brilliant[…]
