The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

Digital Marketing

What is the Difference Between Hex, RGB, and CMYK?

What is the Difference Between Hex, RGB, and CMYK? When it comes to design and branding, colours play a vital role in creating the right impression. Whether you’re designing a website, printing marketing materials, or creating a logo, choosing the correct colour format is essential. Three common colour models you’ll encounter are Hex, RGB, and[…]

Robots.txt – A Guide for WordPress Users

Robots.txt – A Guide for WordPress Users Search engines are constantly crawling websites to index their content, but as a site owner, you have some control over what they can and can’t access. That’s where the robots.txt file comes in. This simple yet powerful tool allows you to manage how search engines interact with your[…]

What Should Be Included in an Email Campaign?

What Should Be Included in an Email Campaign? Email marketing remains one of the most effective digital marketing strategies, offering direct communication with your audience, high return on investment (ROI), and personalisation opportunities. Unlike social media or paid advertising, email campaigns allow businesses to connect directly with their subscribers, providing tailored content that nurtures relationships,[…]

Why Every Website Needs an FAQ Page

Why Every Website Needs an FAQ Page If there’s one element of a website that’s often overlooked but has immense value, it’s the humble FAQ page. Short for ‘Frequently Asked Questions’, this section of a website can provide a wealth of information, offering benefits to both visitors and search engines alike. Yet, many businesses either[…]

How to Clear Your Browser Cache

How to Clear Your Browser Cache Have you ever updated a website but couldn’t see the changes? The issue might be your browser cache. Cached files help load websites faster, but they can sometimes prevent you from seeing the latest updates. This article will explain what cache is, why and when to clear it, and[…]

Understanding the Difference Between Lossy and Lossless Compression

Understanding the Difference Between Lossy and Lossless Compression When working with digital files, especially images, audio, and video, you may come across the terms “lossy” and “lossless” compression. But what do they mean, and how do they impact the quality and size of your files? Understanding these differences is important when choosing the right format[…]

Marketing Without Guesswork

Marketing Without Guesswork Marketing can be costly, and without the right insights, businesses may end up spending on ineffective strategies. Understanding what marketing works ensures that your budget and efforts are placed where they yield the highest return. But how can you truly know what’s working and what’s not? The answer lies in data, tracking,[…]

What Are Landing Pages?

What Are Landing Pages? Landing pages is a term that often carries multiple meanings depending on the context in which it is used. For instance, in analytics terms, a landing page refers to the first page a user arrives at when visiting a website. However, in digital marketing, a landing page has a much more[…]

What is a VPN?

What is a VPN? In an era where online privacy and security are increasingly under threat, understanding what a VPN is and how it works has become essential. A Virtual Private Network, or VPN, is a tool that provides users with online privacy, security, and the ability to bypass geographical restrictions. For individuals and businesses[…]

Digital Marketing Case Study – iX5 Pest Control

Digital Marketing Case Study – iX5 Pest Control A Partnership Built on Collaboration and Growth At The Last Hurdle, we pride ourselves on building lasting relationships with our clients, tailoring our services to their unique needs and empowering their visions. One such partnership we’re particularly proud of is our ongoing collaboration with iX5 Pest Control,[…]

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