The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

Digital Marketing

Facebook Success Story

Facebook Success Story A Milestone for The Last Hurdle Towcester, Northamptonshire, UK – 5 February 2015 – A small yet ambitious business from Towcester, a charming market town in the heart of England, has found itself in the global limelight, thanks to the recognition it received from none other than Facebook. The Last Hurdle, a[…]

The Power of Positivity

The Power of Positivity What does positivity actually mean? According to Merriam-Webster, positivity is defined as: The quality or state of being positive. Something that is positive. It’s a state of mind—something we can all adopt or be affected by. The Power of Positivity Positivity doesn’t mean ignoring what’s going on around you. It’s about[…]

The Demographics of UK Social Media Users 2015

The Demographics of UK Social Media Users 2015 Is Pinterest now more popular than Twitter? Are Facebook users getting older? Which social platforms engage 18-24-year-olds the most? Do certain genders prefer particular platforms? For businesses hoping to leverage social media as a marketing tool, understanding the demographics behind each platform can offer valuable insights. Here’s[…]

Customer Service on Social Media

Customer Service on Social Media With greater connectivity and more people engaging on social media platforms such as Facebook, Instagram. LinkedIn, Pinterest and Twitter, many businesses are using their presence to provide better customer experiences. However, some companies are lagging behind, ignoring customer queries, failing to engage and damaging their online reputation in the process.[…]

Make Your Email Subject Area Count

Make Your Email Subject Area Count Many SMEs put a great deal of effort into crafting the perfect promotional email, carefully honing the content, only to overlook one of the most critical elements: the subject line. This one-liner is what recipients see first when your email appears in their inbox, and it’s often the deciding[…]

Email Marketing Checklist

Email Marketing Checklist Email marketing remains one of the most powerful tools available for spreading brand awareness and promoting your latest products or services. If you’ve built up a solid contact list, you want to ensure that the emails you send are read, acted upon and drive the results you’re aiming for. Here are The[…]

Social Media Marketing and SEO Work Best Together

Social Media Marketing and SEO Work Best Together You may be forgiven for thinking that updating your Twitter timeline or Facebook page has no effect on your search engine ranking. After all, they’re two entirely different things. Aren’t they? There has been a fair amount of discussion amongst marketers recently, some saying the effect is negligible,[…]

Why High Google Bounce Rates Can be Good

Why High Google Bounce Rates Can be Good Much is generally made of one particular Google Analytics metric over most others and that’s the bounce rate. For those of you who don’t know, the bounce rate applies to the percentage of single page visits people make to your site. It does not mean that someone[…]

Social Media Numbers

Social Media Numbers There used to be a strategy in sales known as the numbers game. The idea was simple: the more people you cold called, the more likely you were to make a sale. While it occasionally worked, this approach could be soul-destroying and inefficient, especially if you weren’t targeting the right audience. Fast[…]

What is an SSL and Why do I Need One?

What is an SSL and Why do I Need One? According to the BBC recently, search engines such as Google are going to begin giving ranking priority to sites that are visibly secure. Many businesses have steered clear of encryption in the belief that it slows page loading times and incurs additional costs but that[…]

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