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Introducing the Top Level Domain .UK Businesses within the UK and Northern Ireland are currently witnessing a revolutionary online development with the introduction of the new top level domain .uk created by the Governing body, Nominet. The new domain allows a quicker and more accessible gateway for businesses and users to grow and cultivate within[…]
How to Increase Engagement In a previous blog we looked at some of the numbers behind why engaging your employees is so important – the hard facts about why we should care about the ‘fluffy stuff’. This blog looks at some simple steps we can all take that will increase engagement of people both within[…]
Why LinkedIn SWAM is Causing Concern Businesses and individuals who use LinkedIn to promote and network on a regular basis will have become aware of the LinkedIn SWAM policy. It stands for Site-Wide Automatic Moderation and was introduced for the noble purpose of reducing the amount of spam on discussion groups. LinkedIn SWAM allows moderators and[…]
Join a Facebook Group Online groups provide an easy to access and simple way for businesses to mix with people who may be interested in their product or service and Facebook Groups are no exception. Many businesses take a rather one dimensional approach to this well-known platform – get a page, collect fans and likes[…]
Benefits of a Business Blog A static website that remains unchanged may seem sufficient, but your business could be missing out on several key opportunities. If you’re not regularly updating your site with fresh content, you’re likely losing out on potential search engine visibility, increased traffic and user engagement. Search engines, particularly Google, favour websites[…]
New Facebook Referrals in Google Analytics What l.facebook.com and lm.facebook.com Referrals are in Google Analytics Website owners checking their Google Analytics recently may have noticed a mysterious change in their referral section and many are scratching their heads as to what it means. The cause for concern is a couple of new referral sources from Facebook:[…]
10 of Our Favourite WordPress Plugins WordPress is one of the most popular website CMS for small businesses. Flexible and easy to manage yourself, you can keep your site updated, adding valuable content as and when you choose. You can get a lot of things done with a few clicks of a mouse button, but[…]
What Makes Great Website Content We’ve come a long way since the days when animated GIFs and scrolling text bars were considered cutting-edge website features. Website users these days have become far more discerning about what makes great website content. Visitors expect high-quality, engaging material that is easy to navigate and delivers value. If your[…]
Accessing YouTube through Google+ Accessing YouTube through Google+ has caused a good deal of confusion for businesses and individuals recently, particularly when it comes to transferring existing content and connecting it all together. Since last September you can only access full web site privileges on YouTube if you sign in with your Google+ account. The changes[…]
Top 10 Reasons to Have a WordPress Website WordPress is one of the most popular and versatile tools for businesses to establish a strong online presence. With approximately 20% of websites globally powered by WordPress, from influential organisations like The New York Times and BBC America to celebrities such as Usain Bolt and The Rolling[…]
