We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
What is UX? A popular buzzword in digital marketing, UX stands for User Experience. But what does that mean? If you ask three different people, you’re likely to get three different answers. This can make UX feel like yet another layer of smoke and mirrors from the digital world. However, this article aims to demystify[…]
Website Redirects In this month’s article, we’re diving into the importance of website redirects. A redirect is the process of re-routing a user or search engine from one URL to another at your request. Whether you’re managing a site redesign or retiring outdated pages, redirects are an essential tool for maintaining a healthy website. Why[…]
Voice Search Optimisation Voice Search Optimisation refers to the process of ensuring your website appears in the results when users perform internet searches using digital assistants like Siri, Amazon’s Alexa or Google Home. With voice search rapidly growing in popularity, businesses need to adapt their SEO strategies to stay competitive. The Rise of Voice Search[…]
Tell Your Story Giving your followers a unique and engaging experience has become increasingly important in social media marketing. Platforms like Facebook and Instagram are constantly rolling out new tools and features that allow businesses to interact with their audiences like never before. One of the most underutilised tools by businesses is the Story feature[…]
Google Assets for Small Businesses As a small business owner, leveraging Google’s extensive suite of tools can revolutionise the way you manage, market and grow your company. While many small businesses are aware of Google Maps or Gmail, there’s a whole host of Google Assets available to help streamline operations, optimise marketing efforts and analyse[…]
The Final Curtain for Google+ In October 2018, Google announced that it would be shutting down Google+ for consumers, marking the end of a platform that had struggled to find its footing since its launch in 2011. While the announcement didn’t come as a shock to most industry experts, it did close the chapter on[…]
Social Media User Statistics in the UK for 2018 When it comes to effective marketing, knowing your target audience is crucial. Social media provides a powerful way to connect with potential customers, but only if you understand where your audience is and how they interact with these platforms. Here, we take a closer look at[…]
Major New WordPress Update The highly anticipated WordPress 5.0 officially launched on 6th December 2018, delivering substantial changes to the widely used website platform. This latest update marks one of the biggest transformations in WordPress’s history, particularly with the introduction of the new Gutenberg editor. Why WordPress 5.0 Is Exciting One of the reasons we[…]
Understanding Fetch as Google Fetch as Google is a powerful tool within Google Search Console (previously known as Webmaster Tools) that helps website owners identify and resolve issues affecting their site’s visibility and ranking. This tool enables you to test how Google’s crawlers view and interact with either specific URLs or your entire site, for[…]
Know the Meaning Behind Website Data With tools like Google Analytics, Google Search Console, and insights from SEO software like SEMRush, we have an abundance of website data at our fingertips. But knowing how to interpret and apply this data makes all the difference between simply having information and using it to drive your business[…]
