The Last Hurdle

We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.

Social Media Marketing

Why Hashtags Are So Important

Why Hashtags Are So Important Hashtags #WhatsTheDeal With so many online communication platforms to choose from these days, finding the right way to connect with people can be tricky, especially when you have a high number of followers. Although a large audience (of your target market) will be beneficial to you, connecting to them in[…]

Google+ Is It Worth The Effort?

Google+ Is It Worth The Effort? Despite its detractors in recent times, there’s no doubt that Google+ can have a number of benefits for businesses hoping to develop a stronger online presence including its positive effect on search results, the link to YouTube and higher visibility using Google Authorship. Much has been written on the[…]

Why LinkedIn SWAM is Causing Concern

Why LinkedIn SWAM is Causing Concern Businesses and individuals who use LinkedIn to promote and network on a regular basis will have become aware of the LinkedIn SWAM policy. It stands for Site-Wide Automatic Moderation and was introduced for the noble purpose of reducing the amount of spam on discussion groups. LinkedIn SWAM allows moderators and[…]

Join a Facebook Group

Join a Facebook Group Online groups provide an easy to access and simple way for businesses to mix with people who may be interested in their product or service and Facebook Groups are no exception. Many businesses take a rather one dimensional approach to this well-known platform – get a page, collect fans and likes[…]

Accessing YouTube through Google+

Accessing YouTube through Google+ Accessing YouTube through Google+ has caused a good deal of confusion for businesses and individuals recently, particularly when it comes to transferring existing content and connecting it all together. Since last September you can only access full web site privileges on YouTube if you sign in with your Google+ account. The changes[…]

Paying for Facebook Adverts

Paying for Facebook Adverts There are an estimated 52 million Facebook accounts registered in the United Kingdom, the equivalent to 60% of all our internet users. This figure shadows the 20% of us who use Twitter, the next biggest competitor. A majority of the United Kingdom’s Facebook users are aged between 16 and 24, making[…]

Image Sizes for Social Media

Image Sizes for Social Media As part of your social media marketing, branding your accounts across platforms such as Facebook, Twitter, Google+ and YouTube is very important. A strong visual presence not only draws attention to your page but also gives potential customers a positive first impression. However, to ensure your page looks professional, it’s[…]

Digital Marketing for Small Businesses

Digital Marketing for Small Businesses Unlocking Your Business’s Potential The importance of digital marketing cannot be overstated, especially for small businesses looking to increase visibility, grow their customer base and compete effectively in today’s marketplace. While the idea of digital marketing may seem daunting at first, the potential rewards are significant. In a world where[…]

Why Video Content is so Important

Why Video Content is so Important Why Video Content is So Important In today’s digital world, video content has become one of the most powerful tools for any business’s online marketing strategy. Research consistently shows that video significantly boosts both customer engagement and sales. In the UK alone, 55% of internet users, or roughly 30[…]

Pinterest Demographics

Pinterest Demographics Is Your Audience on Pinterest? Of all the social networking platforms in use today, Pinterest stands out as one of the newest and fastest-growing. Since its launch in 2010, Pinterest has exploded in popularity, growing from fewer than a million users in 2011 to over 200 million users by 2013. Weekly hits have[…]

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