Facebook Success Story
A Milestone for The Last Hurdle
Towcester, Northamptonshire, UK – 5 February 2015 – A small yet ambitious business from Towcester, a charming market town in the heart of England, has found itself in the global limelight, thanks to the recognition it received from none other than Facebook. The Last Hurdle, a marketing and business development firm, has been selected to be a Facebook Success Story, proudly featured on Facebook’s prestigious business platform, facebook.com/business. This accolade is a testament to their innovative use of social media to achieve remarkable growth.
As part of this recognition, Facebook dispatched a professional camera crew to The Last Hurdle’s offices to capture the essence of how the company has successfully leveraged the power of the platform to grow their business and help their clients achieve outstanding results.
In addition to the spotlight on their business, The Last Hurdle’s founder, Jules White, was invited to join an esteemed panel at Facebook’s inaugural Bootcamp for SMEs in the EMEA region (Europe, Middle East, Africa). This event, held on 26 January 2015 in London, brought together around 800 small to medium-sized enterprises (SMEs) eager to learn from leading experts about how to harness Facebook’s marketing tools to find new customers, nurture leads, and increase sales.
“I’m incredibly honoured to be featured by Facebook as a success story. Being a smaller business compared to many of the other success stories featured on the platform makes this recognition even more meaningful,” says Jules White. “The filming process was a unique experience, but the panel discussion at the bootcamp was the real highlight. The energy in the room, with so many innovative and entrepreneurial minds, was truly inspiring.”
At the panel event, Jules shared insights into how The Last Hurdle utilises Facebook’s advertising and content creation tools to reach specific audiences, build meaningful relationships and convert these engagements into tangible business growth. Her message to the audience was clear: social media, when used strategically, can be a game-changer for businesses of any size.
The Last Hurdle’s Services
The Last Hurdle is far more than just a marketing company. As a comprehensive business development firm, they offer a wide range of services designed to help businesses grow sustainably and effectively. Their services include:
- Sales Methods, Processes and Training: Helping businesses refine their sales strategies to increase conversions.
- Traditional and Digital Marketing: A blend of tried-and-true marketing tactics combined with the latest in digital innovation.
- Social Media Marketing: Tailored campaigns that focus on engaging with target audiences on platforms like Facebook, Twitter and LinkedIn.
- Organic Search Engine Optimisation (SEO): Enhancing clients’ online visibility through SEO strategies that improve search rankings.
- Website Design and Deployment: Creating and optimising websites that not only look professional but also drive business.
- Customised Solutions: Bespoke strategies to meet the unique needs of each client.
This holistic approach allows The Last Hurdle to support businesses across all sectors, offering bespoke solutions that are designed to boost the bottom line.
Client Testimonial
The impact of The Last Hurdle’s services is perhaps best illustrated through the words of one of their long-standing clients, Time for You Northants (North) Ltd:
“We’ve been working with The Last Hurdle for over three years now. One of the main reasons for outsourcing to Jules and her team was their expertise in business development, which is something that can often be neglected when you’re caught up in the day-to-day running of your company,” explains Ann Brebner, Director of Time for You Northants (North) Ltd. “From the moment we began working together, Jules has been integral to our success. We’ve grown from just a couple of hundred clients to well over 600, making us the largest franchise in the UK.”
This growth is a direct reflection of The Last Hurdle’s ability to deliver results through its comprehensive business attraction services, which include everything from content creation and website development to SEO and social media marketing.
A Bright Future Ahead
Being chosen as a Facebook Success Story and having the opportunity to share insights on an international stage marks a significant milestone for The Last Hurdle. It highlights not only their proficiency in digital marketing but also their ability to scale their own success while helping other businesses do the same.
For Jules White and her team, 2015 promises to be a year filled with exciting opportunities. With the exposure gained from their partnership with Facebook, The Last Hurdle is poised to continue leading the way for SMEs looking to grow their business through strategic marketing and business development initiatives.
The story of The Last Hurdle is a reminder that even small businesses, with the right tools and strategies, can achieve big things. Through a combination of innovative marketing approaches and a relentless focus on client success, this Towcester-based firm is proving that in today’s digital age, the sky is truly the limit.
