We are a digital marketing agency offering full digital marketing services including website design and management, social media marketing, content writing, brand and logo design as well as traditional marketing services.
The Importance of Customer Reviews and How to Encourage Them In today’s interconnected world, businesses understand the power that customer reviews hold. They’re not just a barometer of the quality of your products or services; they’re an important factor in shaping public opinion about your business. A positive review can attract potential customers, while a[…]
Why Giving Clients What They Want Isn’t Always the Best Strategy As a digital marketing company, it’s our job to help clients achieve their marketing goals. However, sometimes what a client wants, isn’t always what they need. The client may “want” to do a Pay Per Click (PPC) campaign but what they “need” is to[…]
Why You Should Have Rules of Acceptance for Your Guest Blog Allowing guest blogs on your website is a great way to generate high-quality content, improve your site’s SEO and offer a fresh voice for your audience. It can relieve the pressure of always having to create new content, provide valuable backlinks to high-ranking sites[…]
Automating Your Business A Balanced Approach There are certain aspects of running a business that many of us would love to automate and there are plenty of tools out there to help do just that. However, some SMEs, perhaps pressed for time or seeking a quick fix, often see automation as a means to an[…]
Your Website Has Been Copied – What Are Your Rights? Occasionally we invite expert guest bloggers to submit a post which are usually very well received by our readers. This week will be no exception I am sure: Liz Appleyard, Commercial Solicitor and Partner at renowned local solicitor firm Tollers, shares some valuable advice applicable to[…]
Facebook Dislike Button Yesterday, Facebook founder Mark Zuckerberg announced that the social media giant is working on introducing a ‘Dislike’ button—or something similar—for its 1.5 billion users. Zuckerberg explained that the new feature is intended to help users “express empathy” for sad or unfortunate posts. For instance, when someone shares bad news or a tough[…]
Employees as Brand Advocates on Social Media A good idea? On the surface, getting employees to act as brand advocates on social media seems like a brilliant idea. You run a great company and naturally, all your staff are 100% behind your product or service. They’re eager to tell their friends, family and social media[…]
Social Media Principles Back in the day, before the internet became the marketing giant it is today, if you wanted to get your brand in front of thousands of people, you needed to spend a significant amount of money on TV commercials or national press ads. Fast forward and we now have social media platforms[…]
Introducing the Top Level Domain .UK Businesses within the UK and Northern Ireland are currently witnessing a revolutionary online development with the introduction of the new top level domain .uk created by the Governing body, Nominet. The new domain allows a quicker and more accessible gateway for businesses and users to grow and cultivate within[…]
Why LinkedIn SWAM is Causing Concern Businesses and individuals who use LinkedIn to promote and network on a regular basis will have become aware of the LinkedIn SWAM policy. It stands for Site-Wide Automatic Moderation and was introduced for the noble purpose of reducing the amount of spam on discussion groups. LinkedIn SWAM allows moderators and[…]
