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Facebook Pixel Explained Social media marketing and advertising have evolved significantly over recent years, and nowhere is this more evident than on Facebook. If your business has used Facebook Ads, you may have come across Facebook Pixel – a powerful tool that helps track conversions, remarket to those who have visited your website and target[…]
Posting Jobs to Facebook For many years, LinkedIn has been the go-to social network for advertising job vacancies. As a platform focused on professional networking, it makes perfect sense to post job adverts there. However, Facebook, known more for its social and community aspects, is making waves in the recruitment world with its own job[…]
Introducing Workplace by Facebook As many of you will have gathered from previous articles, I am an enthusiastic advocate of using Facebook for business. With the launch of Workplace, this enthusiasm has reached new heights. What is Workplace by Facebook? Most people are familiar with the origins of Facebook, which began as an internal communication[…]
Adding a Services Section to Your Facebook Business Page If you’re using social media to market your business, chances are you already have a Facebook Business Page. It’s essential that your page clearly presents all key information about your business, including the services or products you offer. The ‘Services’ tab on Facebook is a brilliant[…]
Facebook Ads – Choosing Your Audience and Setting Your Budget One of the key strengths of Facebook Ads is its ability to target specific demographics, ensuring your message reaches the right people—those who are more likely to engage and act upon it. After selecting the objective of your campaign, the next crucial steps are choosing[…]
Our Facebook Success Story In 2015 Facebook compiled a ‘ Facebook Success Story’ about Business Development Specialists, The Last Hurdle and how they have grown their business through Facebook. In this interview, Jules White the founder of The Last Hurdle explains to Facebook how the business has grown and will continue to grow through their[…]
New Facebook Profile Video Facebook has recently teased an exciting new feature allowing users to have a short looping video as their profile picture. According to the preview, users will be able to create a 7-second video to display on their profile. While the profile video will be visible from any device, creating and uploading[…]
Facebook Dislike Button Yesterday, Facebook founder Mark Zuckerberg announced that the social media giant is working on introducing a ‘Dislike’ button—or something similar—for its 1.5 billion users. Zuckerberg explained that the new feature is intended to help users “express empathy” for sad or unfortunate posts. For instance, when someone shares bad news or a tough[…]
Could the New Facebook Green Badge Boost Your Business Online? Facebook has long been a platform where businesses can engage with their customers, but until recently, it hadn’t introduced many updates specifically tailored to business pages. This has changed, with a number of new features designed to help companies interact more effectively with fans and[…]
Facebook Success Story A Milestone for The Last Hurdle Towcester, Northamptonshire, UK – 5 February 2015 – A small yet ambitious business from Towcester, a charming market town in the heart of England, has found itself in the global limelight, thanks to the recognition it received from none other than Facebook. The Last Hurdle, a[…]
