Tips for an Effective Networking Pitch

It’s reported that the second biggest fear people face is public speaking. We often see this play out at networking events, where someone is so nervous delivering their pitch that the entire room can feel their anxiety. So, are there simple tips to help make an effective and memorable pitch while networking? The short answer is yes. The longer answer is detailed below.

Remember: Everyone is on Your Side

The first thing to keep in mind is that everyone in the room is rooting for you. No one is sitting there hoping you’ll fail—in fact, most of them are probably just as nervous as you. So don’t be too concerned about what people think. Chances are, they want to see you succeed as much as you do.

Prepare in Advance

Before attending any networking event, take some time to prepare. For experienced networkers, this might be done on the way to the event, but for most of us, it’s better to set aside time the day before. You don’t need to prepare a lengthy speech—just take a moment to get clear on what you want to say and how people in the room can help you. The more specific you can be, the more likely you are to receive that golden piece of information or the ideal contact.

Effective Networking Pitch Tips

Once you know what you want to say, you can practise your pitch, but don’t memorise it word for word. Your pitch should feel fresh both for you and your audience. There’s nothing worse than hearing the same script over and over again. Instead, focus on the main points you want to convey, and let the context around them vary each time you pitch.

When it’s your turn to speak, stand up, take a deep breath and take your time. A few well-chosen words, spaced out over a minute, will be far more effective than a rapid-fire delivery. Remember, you’re not in a race. As you speak, try to make eye contact with people around the room—it helps create a connection and adds impact to your message.

Key Tips for a Successful Networking Pitch

• Prepare, but don’t memorise a speech.
• Have a clear, specific message about how others can help you.
• Take your time when delivering your pitch—there’s no rush.
• Make eye contact with your audience to create a stronger connection.
• Most importantly, enjoy it! Networking should be an enjoyable experience, not a nerve-wracking one.