Top 10 Reasons to Have a WordPress Website
WordPress is one of the most popular and versatile tools for businesses to establish a strong online presence. With approximately 20% of websites globally powered by WordPress, from influential organisations like The New York Times and BBC America to celebrities such as Usain Bolt and The Rolling Stones, it has proven itself to be a cost-effective, flexible and powerful platform.
At The Last Hurdle™, we’ve been using WordPress since 2011, and we’ve witnessed its evolution firsthand. The updates and enhancements over the years have made WordPress one of the most dynamic, responsive and user-friendly content management systems (CMS) available. Here are our top 10 reasons to choose WordPress for your business website.
Ease of Use
Most business owners don’t have the time or desire to become proficient in HTML or web design. With WordPress, you don’t need any technical skills to set up, manage or update your website. Its user-friendly interface means if you can operate a computer, you can manage your WordPress site with ease.
A Comprehensive CMS
What began as a simple blogging platform has evolved into a full-fledged content management system (CMS). Now, WordPress can manage your entire website, not just your blog. It’s a versatile platform that caters to everything from e-commerce to portfolio sites, giving your business the tools to stay ahead of the competition.
SEO-Friendly
Search engines like Google and Bing like WordPress sites. Even if you don’t have a solid understanding of Search Engine Optimisation (SEO), WordPress comes with built-in features and plugins to improve your site’s ranking. It simplifies the process of driving relevant traffic to your website.
No Need for Coding Experts
WordPress offers a variety of powerful tools and plugins that allow you to conduct tasks like e-commerce, video hosting and social media integration without needing to hire a developer. With just a few clicks, you can add functionality to your site without any technical expertise.
Instant Access to Analytics
WordPress provides easy access to real-time stats, helping you understand how your website is performing. You can see which pages are most popular, where your visitors are coming from, and how they’re accessing your site (via Twitter, search engines, or other websites). These insights are crucial for refining your marketing strategy and optimising your content.
Customisable Designs
Worried about the design of your website? WordPress offers a vast library of themes—some paid, many free—that give your site a professional and modern look. Whether you’re after a sleek corporate design or something more creative, there’s a theme that will fit your brand.
Mobile-Friendly
With the rise of mobile browsing, having a website that looks good on smartphones and tablets is essential. Many WordPress themes are responsive, meaning they automatically adjust to fit any screen size. This mobile-friendly feature is included with most themes, ensuring your site is accessible to all users.
Open Source Community Support
WordPress is open source, meaning there’s a huge and active community of developers and users who constantly create new resources. Whether you need plugins, themes or support, you’ll find plenty of options available. If you have a problem, there’s always someone in the WordPress community who can help.
Seamless Content Migration
If you’ve been using another platform for your blog or website and don’t want to lose valuable content, WordPress offers migration tools. These tools allow you to transfer your existing content quickly and with minimal formatting issues. This makes the switch to WordPress simple and hassle-free.
Cost-Effective Solution
For small businesses, budget is always a consideration. WordPress provides a low-cost solution for building and managing a website. It’s an inexpensive way to create a professional online presence and reach a global audience without the need for expensive developers or ongoing maintenance costs.
The Flexibility of WordPress for Business
We at The Last Hurdle™ are web developers, we’ve helped devise numerous WordPress websites for our clients, however, you don’t need to be a coding expert to use WordPress. With thousands of themes, customisable features and more plugins than you could ever need, WordPress allows you to create a unique, professional website tailored to your business.
If you have any questions about WordPress or need guidance on setting up your own WordPress website, feel free to comment below or email us at hello@thelasthurdle.co.uk.
We hope you found our top 10 reasons to have a WordPress website helpful! For more resources, plugins and support, visit www.wordpress.com or www.wordpress.org.
WordPress gives businesses the tools they need to succeed online – is your website using its full potential?
